the attack on our senses

It already has a few years — it was made in 2006, but I think it’s worth watching this interesting animation video called Kapitaal, made by the dutch Smack Studio on the amount of visual stimulation, specificly brand names and logos, which we all receive on daily basis.
It could be a foretaste of what is coming upon us with augmented reality advertising level.
The commercial effectiveness has become utterly dubious, or at least it will due to the immense scale of the visual bombardment.

KAPITAAL from STUDIO SMACK on Vimeo.

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